We must start with gold
Everything we do in our business either reinforces or damages our market position. Including, or even especially, how our product works and looks.
context
14 posts
Every decision is a marketing decision
My favorite cognitive bias is called “déformation professionelle.” Basically, we see the world through our jobs. It’s a bias I certainly have. I see everything through a marketing strategy lens. Often, that just makes me a boring conversation partner. But, sometimes, it actually helps.
Showing of 14 posts