Kelford Labs Daily: Make the right impression
Focus on customers, not competitors.
Focus on customers, not competitors.
Don’t look busy, get more done.
Marketing is a lot easier, a lot more fun, and a lot less stressful when you’re patient.
It’s a dangerous myth that struggling businesses just need more customers. In my experience, many businesses aren’t struggling because they don’t have enough customers, they struggle because they have too many customers. Or too many of the wrong customers. They’ve become busy, but broke.