Kelford Labs Daily: Make the story go there now
Put your important stuff first.
clarity
100 posts
Kelford Labs Weekly: Value Writing Follow-Along
Writing based on your value, step by step.
Kelford Labs Daily: The most valuable thing you’re not doing
Asking your customers.
Kelford Labs Daily: Simple, direct, and real
Write for one, not for everyone.
Kelford Labs Daily: Committee meeting advertising
When everyone gets their way, the customer doesn’t.
Kelford Labs Daily: Nothing to stick to
What’s your context?
Kelford Labs Daily: How clear can you be?
One simple sentence.
Kelford Labs Daily: One thing for one reason
Don’t dilute your marketing.
Kelford Labs Daily: No cutlery needed
Don’t add, remove.
Daily Lab: What are you demonstrating?
A quick experiment.
Daily Lab: Their words, not yours
How you’ll know what to say.
Daily Lab: What’s a strategy?
The 3 components of strategy
Showing of 100 posts