Give away some secrets — Kelford Labs Daily
So prospects know you have them.
So prospects know you have them.
Promoting a personalized process.
Something to hang onto.
Positive progress, not pain.
Getting through the long middle.
Get one step closer.
I’ve written before about my love of bad horror movies. In so many cases, it’s clear that the director didn’t want to make a movie. They wanted to have made a movie. And there’s a huge difference between those two desires.