The good of bad content — Kelford Labs Daily
Get boring to get better.
Get boring to get better.
What do they do that you don’t?
Avoid these to keep moving forward.
Where could you be spending your time?
One customer before many customers.
What you do is what you say.
Focus on what makes you special, not what makes you small.
Marketing is about standing out, not blending in
How expansion backfires.
Focus is about what we do, not just what we say.
In the prospect, not the product.
Good at one thing, or offering everything?