What’s your AI advantage? — Kelford Labs Daily
Temporary, Capability, or Creativity.
silver bullet
8 posts
Optimization as procrastination — Kelford Labs Weekly
Getting one client, not all the clients.
Push the marketing button — Kelford Labs Daily
They’re all around you.
Marketing’s job — Kelford Labs Daily
No magic, just habits.
Wishful Advertising Thinking — Kelford Labs Daily
Ads work once things are working.
Kelford Labs Daily: Data-driven demonstration
What data causes your progress?
The Perfect Strategy
If you ask anyone how to create a successful business, there’s a good chance they’ll say: “Talk to customers.” And, they’re right. But, if you don’t know what your best customers actually value most about you, you’re likely to optimize for the wrong things.
But what should you DO?
What are you actually supposed to do to get the clients you really want?
Showing of 8 posts