Kelford Labs Daily: Is it *your* marketing?
The danger of “efficient third parties.”
books
100 posts
Kelford Labs Daily: Relentless patience
How to make patience work.
Kelford Labs Daily: “Here is the right method”
How to change minds (you don’t).
Kelford Labs Weekly: It's time to update the homepage
How to write website copy.
Kelford Labs Daily: The stripe in the toothpaste
Separate to demonstrate
Kelford Labs Weekly: What DON’T you do?
Be intrinsically credible.
Kelford Labs Daily: The hard part of focusing
It means saying no.
Kelford Labs Daily: The more we do the less we help
“Strategy is about focus.”
Kelford Labs Weekly: What People Want
“But I can’t do that, because people want…” “I’d love to do that, but people want…” “That’s how I feel about it, but people want…” I’ve heard this—hell, I’ve said this—so many times it hurts. As entrepreneurs, we started our businesses because we
Kelford Labs Daily: Make the story go there now
Put your important stuff first.
Kelford Labs Daily: Resolution or obligation?
Focus on what you want to do.
Kelford Labs Daily: Stand out, don’t fit in
Unique business, unique value.
Showing of 100 posts