Remember who’s reading — Kelford Labs Daily
And make it about them.
And make it about them.
Follow this and grow.
Start from here, not from there.
Less is more.
That others do.
Are you helping them find you?
What your past clients know.
Path dependence in marketing
Don’t let marketing drive you mad
And how to know the difference.
For someone in particular.
Digging into our value.