Kelford Labs Daily: One word rather than two
Focus on less, not more.
Focus on less, not more.
On writing bad first drafts.
Not performance, but precision.
In the prospect, not the product.
Forget the competition, focus on the customer.
Involving your clients in your process.
3 elements of great marketing.
Understanding your ideal clients.
Addressing the “buffet problem”
Getting the right answer by asking the right question
Value, then verbiage.
Good at one thing, or offering everything?