Enticing or Entitled — Kelford Labs Weekly
Which era are you in?
focus
100 posts
Brand matters more now — Kelford Labs Daily
Building a credible brand.
What makes an ideal client? — Kelford Labs Daily
How I define “Ideal”.
Aligning your process with your prospects — Kelford Labs Daily
Where could you be spending your time?
Focus first, growth second — Kelford Labs Daily
One customer before many customers.
“What they expect to taste.” — Kelford Labs Daily
Focus on what makes you special, not what makes you small.
Kelford Labs Daily: All day, every day
Credibility from intense focus.
Kelford Labs Weekly: Don’t convince, connect
You can’t convince someone to want something.
Kelford Labs Daily: Proportionate Marketing
Too much marketing won’t help.
Kelford Labs Daily: Focused Marketing Advice
Some ideas don’t mix.
Kelford Labs Daily: Demonstrating Value at a Distance
How marketing, sales, and branding work together.
Kelford Labs Daily: Business Camouflage
Marketing is about standing out, not blending in
Showing of 100 posts