Kelford Labs Daily: Stand for something
Singularly credible.
position
100 posts
Kelford Labs Weekly: What People Want
“But I can’t do that, because people want…” “I’d love to do that, but people want…” “That’s how I feel about it, but people want…” I’ve heard this—hell, I’ve said this—so many times it hurts. As entrepreneurs, we started our businesses because we
Kelford Labs Daily: Stand out, don’t fit in
Unique business, unique value.
Kelford Labs Daily: Value prop implementation
Promises into action.
Kelford Labs Weekly: No smoke, less fire—Solo Stove, Snoop, and Branding Bubbles
How a “masterpiece” ad became a classic mistake.
Kelford Labs Daily: You’re the best
For someone in particular.
Kelford Labs Daily: Is the opposite silly?
Making real choices.
Kelford Labs Daily: Nothing to stick to
What’s your context?
Kelford Labs Daily: What will you trade?
Do less to do more.
Daily Lab: Write this before you write anything else
Do you know your marketing position?
Daily Lab: What are you demonstrating?
A quick experiment.
Daily Lab: “How do I stand out from the noise?”
Don’t cut through the noise—make it quieter.
Showing of 100 posts