Kelford Labs Daily: Give yourself less time
Set a timer and get to work.
creative
50 posts
Kelford Labs Weekly: Creative Writing for Complex Businesses
Simplify without losing the specifics.
Kelford Labs Daily: Snowy demonstration
A classic VW demonstration.
Kelford Labs Daily: Do Less with More
How to do less when there’s more to do every day.
Kelford Labs: “Automatic Insight”— Transforming Ideas into Outputs with Custom GPTs and Poe
Why and How of Custom GPTs and chatbots
Daily Lab: Calm in the chaos
Practicing calm when things are tough.
The meaning of marketing fun
Fun gets the work done.
Lab Notes: AI Prompt Design
A short guide compiling what I’ve learned about getting the outputs you want from a machine you don’t control.
Framework: The Opposite Opportunity
Benefit from the latest trend without blending in.
Commentary: The art OR science of marketing?
When you need to get your marketing done, you can get trapped thinking it’s a simple science, or an abstract art.
Model: News, Nope, (K)Nowledge
There’s so much you can write down before you start writing, all of which gives you the structure to hang your ideas on—the frameworks with which to build out your content and communication.
Not an evil at all
"There’s only one thing you can count on...On any given moment in any given day, somebody somewhere is screwing up."
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