Marketing or messaging? — Kelford Labs Daily
What you say, not just what you do.
different
100 posts
What if everyone else did it? — Kelford Labs Daily
Would it still work?
What would have to happen first? — Kelford Labs Daily
Only then will they buy.
Uncanny Marketing — Kelford Labs Weekly
Introducing personalized mistakes.
Where your position starts — Kelford Labs Daily
The choices you’ve made.
Original Content in an AI World (Pt. 1) — Kelford Labs Weekly
The importance of originality.
LLMs and Data: Personal, Not Private — Kelford Labs Daily
Using AI without blending in.
Say it without saying it — Kelford Labs Daily
Reference your industry while rising above it.
Did this work? — Kelford Labs Weekly
A real-world writing demonstration
Marketing makes me sick — Kelford Labs Daily
That’s a good sign.
The bad kind of average — Kelford Labs Daily
Carve your own path.
Podcast Appearance: “All Hands on Tech” — Kelford Labs Weekly
“Crafting Compelling Communication”
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