Re-Starting Marketing — Kelford Labs Weekly
Getting back after a pause.
process
100 posts
Production before perfection — Kelford Labs Daily
Finish, then finesse.
Confidence from wrongness — Kelford Labs Weekly
Gaining marketing confidence from making mistakes.
Aligning your process with your prospects — Kelford Labs Daily
Where could you be spending your time?
Tell a good story, first — Kelford Labs Daily
Your process is your story.
Your process is your position — Kelford Labs Weekly
What you do is what you say.
“The crowd within” — Kelford Labs Daily
Slowing your marketing down.
Kelford Labs Daily: Less time not writing
Start and keep on til the end.
Kelford Labs Daily: Edit.
Fix what needs fixing.
Kelford Labs Weekly: Creative Writing for Complex Businesses
Simplify without losing the specifics.
Kelford Labs Daily: Reassuring, not disempowering
Involving your clients in your process.
Kelford Labs Weekly: It's time to update the homepage
How to write website copy.
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