Your process is your position — Kelford Labs Weekly
What you do is what you say.
process
100 posts
“The crowd within” — Kelford Labs Daily
Slowing your marketing down.
Kelford Labs Daily: Less time not writing
Start and keep on til the end.
Kelford Labs Daily: Edit.
Fix what needs fixing.
Kelford Labs Weekly: Creative Writing for Complex Businesses
Simplify without losing the specifics.
Kelford Labs Daily: Reassuring, not disempowering
Involving your clients in your process.
Kelford Labs Weekly: It's time to update the homepage
How to write website copy.
Kelford Labs Weekly: Value Writing Follow-Along
Writing based on your value, step by step.
Kelford Labs Daily: What’s next, not just what’s best
Path dependence in marketing
Kelford Labs Daily: The numbers you’re looking for
What went up, what went down
Kelford Labs: “Automatic Insight”— Transforming Ideas into Outputs with Custom GPTs and Poe
Why and How of Custom GPTs and chatbots
Kelford Labs Weekly: The stress and pressure of working in public
So how do we handle stress and pressure and work at our best—and lead our teams at theirs—without burning out or burning bridges?
Showing of 100 posts