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Marketing is not a last resort — Kelford Labs Daily
Daily Labs customers curiosity value

Marketing is not a last resort — Kelford Labs Daily

Curiosity today, customers tomorrow.

Joel Kelly
Jan 24, 2025
Why consistency matters — Kelford Labs Daily
Daily Labs consistent persistence messaging credible

Why consistency matters — Kelford Labs Daily

In the same way, in the same place.

Joel Kelly
Jan 23, 2025
More certain we are good — Kelford Labs Daily
Daily Labs certainty credible curiosity focus

More certain we are good — Kelford Labs Daily

Building credibility.

Joel Kelly
Jan 22, 2025
Are your ideal customers actually real? — Kelford Labs Weekly
Weekly Labs commentary customers curiosity

Are your ideal customers actually real? — Kelford Labs Weekly

Focus on what you have.

Joel Kelly
Jan 21, 2025
What’s your middle step? — Kelford Labs Daily
Daily Labs middle step content process action

What’s your middle step? — Kelford Labs Daily

Something to hang onto.

Joel Kelly
Jan 20, 2025
Don’t just ask, market — Kelford Labs Daily
Daily Labs validate mistake demand feedback action

Don’t just ask, market — Kelford Labs Daily

The only way to know for sure.

Joel Kelly
Jan 17, 2025
Would your best see your marketing? — Kelford Labs Daily
Daily Labs customers curiosity value

Would your best see your marketing? — Kelford Labs Daily

Let yourself be led.

Joel Kelly
Jan 16, 2025
The easiest way to get customers — Kelford Labs Daily
Daily Labs customers demand focus action strategy attention

The easiest way to get customers — Kelford Labs Daily

Is by having them.

Joel Kelly
Jan 15, 2025
What to do when it isn’t working — Kelford Labs Weekly
Weekly Labs commentary habit questions persona attention customers content

What to do when it isn’t working — Kelford Labs Weekly

What I’d ask you.

Joel Kelly
Jan 14, 2025
What would have to happen first? — Kelford Labs Daily
Daily Labs questions curiosity customers different process

What would have to happen first? — Kelford Labs Daily

Only then will they buy.

Joel Kelly
Jan 13, 2025
Who’s your marketing about? — Kelford Labs Daily
Daily Labs attention messaging focus

Who’s your marketing about? — Kelford Labs Daily

You, or them?

Joel Kelly
Jan 10, 2025
Where to find your voice — Kelford Labs Daily
Daily Labs focus specific experience practice

Where to find your voice — Kelford Labs Daily

Developing a taste for marketing

Joel Kelly
Jan 9, 2025
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