Kelford Labs Weekly: Wordless Marketing
What would you show?
What would you show?
How to change minds (you don’t).
How to write website copy.
Sample and demonstrate
Start by demonstrating.
Don’t sell, demonstrate.
Video: Marketing Rangefinder
What value are you demonstrating?
Pretend you’re lazy
What are you demonstrating?
What’s the difference?
When and where before what.