Kelford Labs Daily: Simple, direct, and real
Write for one, not for everyone.
writing
100 posts
Kelford Labs Daily: All there is to it
The simple truth of advertising.
Kelford Labs Daily: The limits of language
Are they reading or experiencing?
Daily Lab: A simple story structure
How to tell a story.
Daily Lab: Write this before you write anything else
Do you know your marketing position?
Daily Lab: Easy new ideas
Write to someone, write easily
Daily Lab: “The reader is the little car.”
Making it easier to drive through your writing.
The Bob Test
How to test your ads before they run.
Daily Lab: Marketing motivation toolkit
3 ways to make marketing more fun.
Lab Notes: AI Prompt Design
A short guide compiling what I’ve learned about getting the outputs you want from a machine you don’t control.
Daily Lab: No Blank Pages
How to start writing now.
Daily Lab: But what do I post about?
What to post on Threads or other networks.
Showing of 100 posts