Does your marketing fit? — Kelford Labs Daily
What to do if it doesn’t.
What to do if it doesn’t.
By measuring first.
By knowing our measurements.
Before it’s in market.
By expecting failure.
Assume it won’t work.
To avoid marketing temptations.
So we can persist.
Money, Energy, Patience.
Approach, don’t avoid.
Lessons from 20 years of content.
Discover, Deliver, Demonstrate