Finding our footing — Kelford Labs Daily
With the words that help.
With the words that help.
What to do if it doesn’t.
By measuring first.
By knowing our measurements.
Before it’s in market.
By expecting failure.
Assume it won’t work.
To avoid marketing temptations.
So we can persist.
Money, Energy, Patience.
Approach, don’t avoid.
Lessons from 20 years of content.