Kelford Labs Daily: No cutlery needed
Don’t add, remove.
specific
100 posts
Daily Lab: One size won’t fit
Use the words your prospects use.
Daily Lab: Write this before you write anything else
Do you know your marketing position?
Daily Lab: Do less, get more
Growth from focus
Daily Lab: Easy new ideas
Write to someone, write easily
Daily Lab: You’re not “better”
You’re better than that.
Daily Lab: Contract into relevance
Don’t expand, focus.
Daily Lab: But what do I post about?
What to post on Threads or other networks.
Daily Lab: Your practice or “best” practice?
One is more valuable than the other.
Daily Lab: How’s boring help?
What makes you boring makes you special.
Daily Lab: Best practices are classic mistakes
We should re-label most “best practices” as “classic mistakes.”
Daily Lab: What value, what distance?
Before we get to the art or the science, we have to ask ourselves: What’s the value, and what’s the distance?
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