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It starts with patience — Kelford Labs Daily
Daily Labs patience persistence failure money energy

It starts with patience — Kelford Labs Daily

So we can persist.

Joel Kelly
Mar 19, 2025
Preserve these to persist — Kelford Labs Weekly
Weekly Labs commentary persistence flexibility prediction preparation failure effort patience money energy

Preserve these to persist — Kelford Labs Weekly

Money, Energy, Patience.

Joel Kelly
Mar 18, 2025
Verbal reversals — Kelford Labs Daily
Daily Labs weakness position avoidance tradeoff

Verbal reversals — Kelford Labs Daily

Approach, don’t avoid.

Joel Kelly
Mar 17, 2025
The less you allow, the more you do — Kelford Labs Daily
Daily Labs context constraint focus consistent process

The less you allow, the more you do — Kelford Labs Daily

Lessons from 20 years of content.

Joel Kelly
Mar 14, 2025
Before them, you — Kelford Labs Daily
Daily Labs discover value testimonial tradeoff toothpicks

Before them, you — Kelford Labs Daily

Discover, Deliver, Demonstrate

Joel Kelly
Mar 13, 2025
Bridging the credibility gap — Kelford Labs Daily
Daily Labs credible value experience position confidence expert

Bridging the credibility gap — Kelford Labs Daily

By focusing on your current expertise.

Joel Kelly
Mar 12, 2025
Tardigrade, not T. rex — Kelford Labs Weekly
Weekly Labs commentary uncertainty efficiency flexibility preparation effort

Tardigrade, not T. rex — Kelford Labs Weekly

Be adaptable not adapted.

Joel Kelly
Mar 11, 2025
Starting from scratch, again — Kelford Labs Daily
Daily Labs linkedin persistence failure action practice

Starting from scratch, again — Kelford Labs Daily

Getting back into LinkedIn.

Joel Kelly
Mar 10, 2025
The future of Canadian marketing — Kelford Labs Daily
Daily Labs capacity competition value tradeoff camouflage

The future of Canadian marketing — Kelford Labs Daily

Standing out, not blending in.

Joel Kelly
Mar 7, 2025
What is marketing for? — Kelford Labs Weekly
Weekly Labs commentary discover experiment validate value listen messaging tradeoff toothpicks

What is marketing for? — Kelford Labs Weekly

Discover, define, demonstrate

Joel Kelly
Mar 6, 2025
Patience is productive — Kelford Labs Daily
Daily Labs patience action effort practice consistent

Patience is productive — Kelford Labs Daily

Marketing takes time.

Joel Kelly
Mar 5, 2025
The problem with personas — Kelford Labs Daily
Daily Labs personality specific clarity fallacy focus

The problem with personas — Kelford Labs Daily

They’re not real.

Joel Kelly
Mar 4, 2025
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