Kelford Labs Weekly: The stress and pressure of working in public
So how do we handle stress and pressure and work at our best—and lead our teams at theirs—without burning out or burning bridges?
Kelford Labs Daily: Make the universe more favorable
Improving the conditions for your business.
Kelford Labs Daily: At best a waste of energy
Don’t look busy, get more done.
Daily Lab: Your old marketing hasn’t spoiled
Good marketing keeps.
Daily Lab: A simple story structure
How to tell a story.
Daily Lab: One size won’t fit
Use the words your prospects use.
Daily Lab: Who are my customers?
Who wants what you sell?
Daily Lab: Write this before you write anything else
Do you know your marketing position?
Daily Lab: What are you demonstrating?
A quick experiment.
Daily Lab: Do less, get more
Growth from focus
Daily Lab: Their words, not yours
How you’ll know what to say.
Daily Lab: You’re already marketing
What value are you demonstrating?