Kelford Labs Daily: What to give away
And what to keep exclusive.
content
100 posts
Kelford Labs Daily: Stop reading LinkedIn
And start marketing.
Kelford Labs Weekly: Wrapping up 2023
Preparing for a big New Year.
Kelford Labs Daily: Why should I listen to you?
What’s your perspective?
Daily Lab: Your old marketing hasn’t spoiled
Good marketing keeps.
Daily Lab: A simple story structure
How to tell a story.
Daily Lab: The way to get started
Pretend you’re lazy
Daily Lab: Other people’s houses
Don’t compare, create.
Daily Lab: Easy new ideas
Write to someone, write easily
Daily Lab: “The reader is the little car.”
Making it easier to drive through your writing.
The seriousness of fun marketing
Marketing you aren’t doing, or don’t like, won’t work. That’s why I’m constantly going on about making it more fun.
Daily Lab: What do I do next?
Where are you demonstrating value at a distance?
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