Kelford Labs Daily: Who’s looking for you?
Are you helping them find you?
Are you helping them find you?
What your past clients know.
Path dependence in marketing
Don’t let marketing drive you mad
And how to know the difference.
For someone in particular.
Digging into our value.
When everyone gets their way, the customer doesn’t.
One thing at a time.
The simple truth of advertising.
What’s your context?
Video: Marketing Rangefinder