Don’t yell across the room — Kelford Labs Daily
Get closer first.
attention
60 posts
Closer marketing, clearer marketing — Kelford Labs Daily
Focus on who knows you.
Where to place your marketing messages — Kelford Labs Daily
Where they would have been seen.
Just say it — Kelford Labs Daily
And be specific.
Are you choosing friends or strangers? — Kelford Labs Daily
Who’s more likely to buy?
What would an artist do? — Kelford Labs Weekly
Because *you* are one.
Prove it. — Kelford Labs Daily
That’s what your content does.
The beginning of digital marketing — Kelford Labs Daily
Marketing for and by machines.
Making impressions with your content — Kelford Labs Daily
By getting focused.
Can you compress your content? — Kelford Labs Daily
By using metaphors?
Your business is a change of pace — Kelford Labs Daily
Or scale, or pattern.
Tools for remembering — Kelford Labs Daily
Middle step content.
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