The meaning of marketing measurement — Kelford Labs Daily
Is to know what’s working.
Is to know what’s working.
So you can change your procedures.
Making it true.
Experiment instead.
Data is a tool, not a recipe.
If you don’t, they won’t.
At a moment’s notice.
What to do if it doesn’t.
By measuring first.
By knowing our measurements.
Before it’s in market.