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Don’t envy the end state — Kelford Labs Daily
Daily Labs action challenge effort energy linkedin money persistence popular struggle wish

Don’t envy the end state — Kelford Labs Daily

Emulate the effort.

Joel Kelly
Sep 12, 2025
Ask me about marketing optimization & procrastination — Kelford Labs Weekly
Weekly Labs action avoidance efficiency energy linkedin motivation optimization procrastination

Ask me about marketing optimization & procrastination — Kelford Labs Weekly

On our upcoming LinkedIn Live with Alison Knott.

Joel Kelly
Sep 10, 2025
The bad news is you’re a marketer — Kelford Labs Daily
Daily Labs consistent content customers distance mindset patience practice sustainable value

The bad news is you’re a marketer — Kelford Labs Daily

Don’t overthink it.

Joel Kelly
Sep 9, 2025
What “vibe coding” taught me about marketing — Kelford Labs Daily
Daily Labs ai content creative different experiment linkedin strategy tools video

What “vibe coding” taught me about marketing — Kelford Labs Daily

You’ve got to lead your marketing.

Joel Kelly
Sep 8, 2025
What to write about today — Kelford Labs Daily
Daily Labs content constraint curiosity motivation perspective questions writing

What to write about today — Kelford Labs Daily

What they need, or you do.

Joel Kelly
Sep 5, 2025
Try it before you buy it — Kelford  Labs Daily
Daily Labs action capacity experiment content optimization sample validate

Try it before you buy it — Kelford Labs Daily

Don’t commit to what you haven’t tried.

Joel Kelly
Sep 4, 2025
Optimization as procrastination — Kelford Labs Weekly
Weekly Labs avoidance camouflage customers expand failure focus mistake silver bullet validate optimization

Optimization as procrastination — Kelford Labs Weekly

Getting one client, not all the clients.

Joel Kelly
Sep 3, 2025
“Did it help?” — Kelford Labs Daily
Daily Labs camouflage consistent different mistake questions value

“Did it help?” — Kelford Labs Daily

If it didn’t, don’t do it.

Joel Kelly
Sep 2, 2025
Neither perfect nor permanent — Kelford Labs Daily
Daily Labs certainty change confidence flexibility prediction uncertainty

Neither perfect nor permanent — Kelford Labs Daily

But able to change.

Joel Kelly
Aug 29, 2025
The scope of our ambition — Kelford Labs Daily
Daily Labs constraint creative decision focus perspective tradeoff

The scope of our ambition — Kelford Labs Daily

Bergman or Lean?

Joel Kelly
Aug 28, 2025
What would an artist do? — Kelford Labs Weekly
Weekly Labs attention camouflage content creative different joy motivation perspective style voice

What would an artist do? — Kelford Labs Weekly

Because *you* are one.

Joel Kelly
Aug 27, 2025
Prove it. — Kelford Labs Daily
Daily Labs ai attention certainty connection content credible effort persistence process tradeoff

Prove it. — Kelford Labs Daily

That’s what your content does.

Joel Kelly
Aug 26, 2025
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