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When difficult marketing decisions are easy — Kelford Labs Daily
Daily Labs action certainty control decision experiment mistake procrastination

When difficult marketing decisions are easy — Kelford Labs Daily

Flip a coin.

Joel Kelly
Nov 5, 2025
Where does content come from? — Kelford Labs Weekly
Weekly Labs content curiosity messaging motivation writing questions

Where does content come from? — Kelford Labs Weekly

And how to get it noticed.

Joel Kelly
Nov 4, 2025
What’s your AI advantage? — Kelford Labs Daily
Daily Labs ai advantage camouflage connection creative different effort efficiency mistake optimization silver bullet tradeoff workflow

What’s your AI advantage? — Kelford Labs Daily

Temporary, Capability, or Creativity.

Joel Kelly
Nov 3, 2025
The scariest part of marketing — Kelford Labs Daily
Daily Labs action avoidance confidence experiment flexibility mindset procrastination uncertainty

The scariest part of marketing — Kelford Labs Daily

Is not knowing if it will work.

Joel Kelly
Oct 31, 2025
Does your strategy actually have a strategy? — Kelford Labs Daily
Daily Labs action efficiency strategy wish goals

Does your strategy actually have a strategy? — Kelford Labs Daily

Or is it a wish?

Joel Kelly
Oct 30, 2025
Where to place your marketing messages — Kelford Labs Daily
Daily Labs attention constraint customers messaging questions media

Where to place your marketing messages — Kelford Labs Daily

Where they would have been seen.

Joel Kelly
Oct 29, 2025
Summoning marketing ghosts — Kelford Labs Weekly
Weekly Labs ai content context creative different perspective process prompt reality value voice writing

Summoning marketing ghosts — Kelford Labs Weekly

By talking to the past.

Joel Kelly
Oct 28, 2025
A novel idea for AI writing — Kelford Labs Daily
Daily Labs ai content credible different process prompt tools voice writing

A novel idea for AI writing — Kelford Labs Daily

Novel token sessions.

Joel Kelly
Oct 27, 2025
Be human or be ignored — Kelford Labs Daily
Daily Labs ai camouflage content creative different failure mistake messaging process writing voice reality

Be human or be ignored — Kelford Labs Daily

Blend in or be yourself.

Joel Kelly
Oct 24, 2025
Having fun is hard work — Kelford Labs Daily
Daily Labs care creative joy joyful motivation

Having fun is hard work — Kelford Labs Daily

But it works.

Joel Kelly
Oct 23, 2025
Unreadable, unteachable — Kelford Labs Daily
Daily Labs action consistent experiment practice preparation

Unreadable, unteachable — Kelford Labs Daily

The only way to get better.

Joel Kelly
Oct 22, 2025
Self-promotion feels bad — Kelford Labs Weekly
Weekly Labs avoidance brave confidence content habit motivation momentum practice procrastination uncertainty writing

Self-promotion feels bad — Kelford Labs Weekly

But routines feel better.

Joel Kelly
Oct 21, 2025
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