The Marketing Rangefinder: Demonstrating Value at a Distance
How the Marketing Rangefinder helps you think in distances.
Joel Kelly
100 posts
Marketer. Writer. Loved by all.
Is AI worth the cost? — Kelford Labs Daily
Of damaging your brand reputation?
What our most successful clients say — Kelford Labs Daily
“We’re doing our marketing.”
Building credibility by being imperfect — Kelford Labs Daily
Sometimes you can just say it.
Physicality signals commitment — Kelford Labs Daily
Making something matters.
Close your email while you write — Kelford Labs Daily
So you can have your own ideas.
Why you want to be wrong about marketing — Kelford Labs Weekly
So you can become right.
Falling out of the funnel — Kelford Labs Daily
And into distances.
The questions that make content easier — Kelford Labs Daily
Come from your clients.
Lower the cost of being wrong — Kelford Labs Daily
So you can try again.
The “It’s Simple” writing prompt — Kelford Labs Daily
How you do it is what you say about it.
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